The Insanity of Consumerism
Somewhere along the way the American Dream became defined by owning more stuff than your neighbor. Is that the new truth? Do we need a bigger house and a better car to find happiness? Does it come about when we sacrifice our dreams for the pursuit of stuff? By CHARLOTTE MILLS ModernDayMagi People have individual lives and experiences, thoughts, feelings, ambitions and passions. Full reliance on marketing practices like ABC1 grouping and demographics etc are beyond antiquated, they are insulting. Any ‘glitches’ in trends or expectations referred to as ‘anomalies’ would only go to prove the theories’ own redundancy. Marketing companies and corporations who pedal this practice and terminology only go to show they have little understanding of human behavior, after all, we are not pre-programmed machines. However, it proves a second issue. Referring to the meaning of consumption and it’s a mismatched relationship with a real economy, iterating and encouraging consumption